The art of the argumentthe pros game of knowing what to say, how to say it, and when to say it. Winning arguments without raising your voice, losing your cool, or coming to blows. Without bulldozing and browbeating the other guy. Without offending or embarrassing anyone, including yourself. Winning arguments with confidence, grace and ease. If youre ready, Bob Mayer will show you how in a light, humorous, page-turning read filled with personal and celebrity anecdotes and riveting tidbits. What is the books secret? Its martial. Its mental judo. Where you use the other guys energy to win. Its mind-set. Its charisma. Thats how the New York Times describes Bob Mayers winning methodology